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TypeJob
ClassFull-time
Date2/7/2017
CompanyEcolab
TitleMarketing Manager
RegionTwin Cities Metro
CitySaint Paul
StateMN
Web Site www.ecolab.com
Company Profile

A trusted partner at more than one million customer locations, (ECL) is the global leader in water, hygiene and energy technologies and services that protect people and vital resources. With 2015 sales of $13.5 billion and 47,000 associates, Ecolab delivers comprehensive solutions and on-site service to promote safe food, maintain clean environments, optimize water and energy use and improve operational efficiencies for customers in the food, healthcare, energy, hospitality and industrial markets in more than 170 countries around the world. For more Ecolab news and information, visit www.ecolab.com.

Summary 
Description

JOB DUTIES:

Marketing Manager for Ecolab Inc. at its facility in St. Paul, MN.

  • Support the On Premise Laundry business with a focus on innovation projects. 
  • Develop On Premise Laundry platform marketing strategies through customer and competitive insights, work on program and product assortment to meet annual sales and profit objectives, and participate in ongoing customer interactions that contribute to business insights and results. 
  • Manage dispensed, controlled and direct serviced products for a business-to-business company, including new product development, product rationalization and cost saving activities. 
  • Manage a business segment P&L and implement margin enhancement activities. 
  • Work in a business-to-business environment with a dedicated salesforce to reach customers in one or more of the following Institutional market segments: restaurants, lodging, or healthcare. 
  • Develop strategic marketing plans for a business-to-business chemical company, developing customer value propositions and creating associated sales materials and tools including training, competitive intelligence and actionable reporting. 
  • Provide strategic guidance to marketing communications team and collaborate on value prop delivery via effective communication channels. 
  • Perform market segmentation, targeting and positioning activities. 
  • Work with R&D, Sales and other Marketing associates to identify portfolio gaps and initiate new innovation opportunities. 
  • Lead market research projects in the cleaning and sanitizing industry, including the development of quantitative and qualitative surveys, voice-of-customer interviews and market sizing reports. 
  • Own phase gate development and collaborate with cross-functional groups through the process from concept to launch. 
  • Forecast product demand and implementing pricing strategies across multiple SKUs and product lines.
Qualifications

REQUIREMENTS:

  • Requires a Master of Business Administration degree with a concentration in Marketing and one (1) year post-Bachelor’s progressive experience in all of the following: Business-to-business marketing experience working with a dedicated salesforce to reach customers in one or more of the following Institutional market segments: restaurants, lodging, or healthcare; 
  • Managing a business segment P&L and implementing margin enhancement activities; 
  • Leading market research projects in the cleaning and sanitizing industry, including the development of quantitative and qualitative surveys, voice-of-customer interviews and market sizing reports; 
  • Managing dispensed, controlled and direct serviced products for a business-to-business company, including new product development, product rationalization and cost saving activities; 
  • Forecasting product demand and implementing pricing strategies across multiple SKUs and product lines; 
  • Developing strategic marketing plans for a business-to-business chemical company, developing customer value propositions and creating associated sales materials; 
  • Performing market segmentation, targeting and positioning activities; 
  • Supporting a business-to-business corporate sales force, developing corporate account sales and marketing plans, replying to RFPs, and training customers and sales representatives; 
  • Making joint sales calls and providing product presentations to business-to-business corporate customers in the institutional lodging or foodservice segments to achieve sales goals. 
  • Requires 5% travel.
Compensation & Benefits 
 

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