Creative Business Books

Not a writer but still have to use words to market your business? This book is for you.

Let’s face it, if you have a small business, you have to market it. People have to know that you exist, and understand that the thing you offer is the thing they want. Words are how you communicate that - and regardless of if they’re written or spoken, they are technically “copy.”

(Look at that… you’ve been a writer all this time and didn’t even know it!)

When it comes to marketing, even the most down to earth and unfiltered person can accidentally morph into a sales robot, producing content that sounds like everyone else and doesn’t stand out… or worse, freezing up and not creating anything at all.

Copy That Compels is your escape hatch out of writer’s block and boring content. This book gives you tools and techniques to help you tap into who you really are - and speak straight to the heart of your ideal client.

Which leads to…

• A growing audience of your best people 
• Increased engagement on the content you share 
• Ideal clients blowing up your DMs 
• Discovery calls booked Clients signed 
• And more money made

 And I’m pretty sure that’s exactly what you want.

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A more beautiful way to connect with customers.

PR and marketing have traditionally been seen as deceit and spin: Beautiful PR offers a new manifesto rooted in integrity. Discover how to find your true brand voice so that you can create a clear and compelling communication strategy that connects with your customers at an emotional level.

In a heavily filtered world, building a communications strategy based on honesty and authenticity is more important than ever before. Elevate your reputation and secure your place in your industry by identifying and amplifying your authentic brand heartbeat, for a more beautiful way to grow.

Sophie Attwood is an award-winning global communications expert specialising within the beauty, wellness and health sectors. Having curated a portfolio of successful PR campaigns with exceptional brands, she has become a leading voice of authority for the communications industry.

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Are cluttered designs holding back your creative potential? Unleash your artistic prowess with "Design Detox: Rediscovering Clarity in Graphic Design." This guide is not just a remedy for design challenges but a transformative tool to elevate your skills and stand out in the crowded world of graphic design.

Within these pages, the author champions simplicity and mindful design, drawing inspiration from influential minimalist movements. Learn the art of utilizing negative space and master the skill of decluttering to bring balance and harmony to your designs. "Design Detox" is more than a book; it's your pathway to inspiration and a toolkit of techniques to create distinctive, compelling visual experiences.

In a visually saturated market, standing out is crucial for a graphic designer's career. Embrace the therapeutic benefits of minimalism, discover impactful design techniques, and take control of your creative process. This book isn't just about creating designs; it's about crafting a unique design identity that sets you apart.

As you navigate the world of "Design Detox," you'll not only enhance your creative experience but also gain valuable insights to benefit your career. Elevate your designs, declutter your portfolio, and position yourself as a designer who understands the power of clarity.

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Punchlines to Profit is your ticket to mastering the art of comedy in digital marketing.

Learn how to build your digital empire from scratch, charm your audience with a laugh, and whip up marketing campaigns that have your competitors in stitches. Whether you're just starting up or running a big business, this guide is your golden ticket to adding a dash of humor to your online presence, or just your life in general. In Punchlines to Profit, you will discover:

• The power of authenticity 
• Everything you need to know about building a digital brand 
• How to get your content ideas flowing 
• Different types of digital content to make The psychological effects of comedy 
• How to implement comedy into your content and brand 
• Professional comedy tips straight from stand-up comedians

This comedic, practical book provides the perfect framework for business owners, content creators, and brand builders to grow their online presence, using the power of comedy.

Punchlines to Profit is your ticket to level up your success through laughter.

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