The Automotive Aftermarket Product Marketing Strategist is responsible for developing and executing NTN’s go-to-market strategy for existing and future automotive aftermarket product lines. This position is responsible for maximizing revenue and profit throughout the product portfolio lifecycle, and for managing the product line in alignment with the company’s strategic vision. The successful AAM Product Marketing Strategist will be well-versed in identifying market requirements through market research, voice of the customer, and competitive plans.
This key position would manage directly, participate in the cross functional activities of product development, product information content, market research and competitive positioning, sales, promotions, pricing, purchasing, distribution, packaging, engineering, manufacturing and profitability. The AAM Product Marketing Strategist will continuously monitor market needs and trends, taking into account advancing technologies, competitor products and aftermarket industry issues to develop and implement innovative customer solutions for existing and new products.