Digital Advertising Coordinator

Kalmbach Publishing Co.

At Kalmbach Publishing Co., we put customers at the core of our business as we have since 1934. We serve our customers through a variety of media channels including books, events, magazines, television partnerships, and Web sites. Our editors are active enthusiasts, and they share with their readers the same passion and curiosity for their leisure time pursuits. This shared passion forges long-term relationships between our customers and our products. Kalmbach is an Equal Opportunity Employer. 

http://www.kalmbach.com/


Position Details

Digital Advertising Coordinator
Job
Full-time
12/14/2017
Southeast Wisconsin
Waukesha, WI

Kalmbach Publishing Co. is currently seeking a Digital Advertising Coordinator to join our Waukesha office. Reporting to the Director of Digital Content, this individual will provide support with initiatives to drive advertising/sponsorship revenue around our digital content, assist in the creation of advertising proposals and packages, facilitate social media campaigns for advertisers, and create custom content.

JOB DUTIES/RESPONSIBILITIES:

  • Create proposals for digital advertising efforts. 
  • Execute social media efforts for advertisers, monitor success and report on results. 
  • Identify areas of digital content with the highest potential for revenue and assist teams in implementing ideas to monetize. 
  • Write and/or edit custom content for advertisers/sponsors. 
  • Facilitate contests, sweepstakes or other digital efforts on behalf of advertisers. 
  • Monitor campaigns and report on results when required.
  • Bachelor's degree in communications, marketing or a related field and 2-4+ years of experience in digital advertising or website/social media management 
  • Experience with website content-management systems, social media promotion/ad management tools, and Google Analytics preferred. 
  • Experience with Double Click for Publishers and ad networks a plus. 
  • Comfortable with Microsoft Office products, especially PowerPoint. 
  • Photoshop/video editing skills are a plus. 
  • Outstanding verbal and written communications skills and the ability to understand complex information and communicate it in simple terms to various audiences.

Based on experience.



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