Digital Marketing Manager

NordicClick Interactive is looking for a seasoned Digital Marketing Manager to join our fast-growing team of digital marketing mavens!

The Digital Manager plays a key role within the agency and is responsible for planning and executing digital programs flawlessly and in a timely manner. In this role, you will partner with internal teams to execute digital marketing strategies and play a critical component in the planning, execution, reporting and analysis processes.

NordicClick is a recipient of Minnesota Business’ 100 Best Companies to Work for and has been recognized as one of Inc. 500’s fastest growing private companies in America.

Digital Marketing Management

Paid Search management is a must-have in this role… qualified applicants will be highly proficient in both strategy and execution as well as actively managing complex, transaction and/or lead-gen oriented campaigns.

PPC

• Plan, create and execute Search, Display, Remarketing, Shopping and Video campaigns. 
• Set and manage daily budgets, pacing and spend allocation 
• Monitor campaign/ad group/ad/keyword performance regularly 
• Recommend optimizations/new initiatives to increase goal conversions

SEO

• Plan and execute Organic strategies developed to increase topical authority and qualified traffic. 
• Monitor performance using Google Analytics, Search Console, etc. for issues or wins 
• Recommend site structure, UX, content and technical optimizations 
• Ensure site is optimized according to current SEO best practices

Reporting

• Gather and analyze data for regular campaign reporting, proactively looking to identify potential opportunities for improvement. 
• Pull weekly/monthly/quarterly reports and make data-founded recommendations

Additional Marketing Channels

• Strong proficiency within one or more of the following: Social Media, Content Marketing, Local Search, Mobile, Email, Affiliate Marketing, UX, or Web Development.

Client Account Management

• Work directly with internal team and client in the ongoing management of all project tasks.

Minimum Qualifications:

• 2 – 3 years experience managing digital marketing campaigns 
• Hands-on experience working in Google AdWords and Analytics 
• Exceptional communication and writing skills 
• Ability to work both independently and in a group setting 
• Willingness to learn new skills and step outside the box 
• BA/BS degree with emphasis in marketing, advertising, computer science or related field 
• Familiar with core Microsoft Office products (Word, Excel and Powerpoint)

Bonus Qualifications:

• Prior agency experience 
• Deep level of expertise in any facet of Digital Marketing (SEM, Social, Content, Affiliate, Analytics, Email, etc.) 
• Certifications in Google AdWords, Analytics and/or Bing 
• Proficiency with digital marketing tools/platforms (SEM, Ecommerce, Social, Affiliate, Analytics, Email, etc.) 
• Experience working in Bing

What We Offer You:

• A chance to gain invaluable experience in advanced digital marketing strategy, tactics and analysis along with account and project management 
• Great work-hard/play-hard environment where the importance of work/life balance is highly emphasized 
• Competitive salary commensurate with experience 
• Health benefits including medical (100% coverage), dental, disability and life insurance 
• Generous employer-sponsored retirement plan with company match 
• Unbeatable location on the shores of Lake Minnetonka (and we do have a boat that you can use!) 
• Paid trips to best-in-class industry conferences to help you stay on the top of your game 
• Multiple company events throughout the year celebrating all that is Minnesota