Paid Media Specialist (PPC, SEM)

Granular

Granular is located in the heart of Milwaukee, in the Historic Third Ward. We were voted a Top 10 Place to work in Wisconsin for young professionals, as well as voted Top 10 Coolest Office in Milwaukee.

We are leaders in Paid Search Marketing with extensive experience driving results for Fortune 50 and SMB companies. Over $50,000,000 of PPC experience! Granular was created to shake up the traditional agency and large digital agency model, where they are often “Jack of all trades, master of none”. We were founded and are run by digital marketing experts. We specialize in Paid Digital Marketing (AdWords, Paid Social, Bing, etc) and we stay focused on digital by not offering ancillary services that get in the way of our core focus.

We are young and agile, profitable and professional, with the goal of being the go-to search agency in the Midwest, as an employer and as a service. We only hire senior talent and we work with clients that make sense for us, not for the accountant.

http://www.granularmarketing.com/


Position Details

Paid Media Specialist (PPC, SEM)
Job
Full-time
7/3/2017
Southeast Wisconsin
Milwaukee, WI

This role at Granular will be responsible for managing and creating best in class paid search accounts, as well as being a thought leader for our clients and growing their business via SEM. Our ideal candidate will have a passion and expertise in PPC, and will be a data-driven marketer. This candidate will manage the day-to-day operations of multiple paid search accounts, frequently communicating with our clients, vendors, and account reps at Google, Bing and Facebook. Passion and expertise for PPC is a must for anyone to be considered at Granular.

Joining Granular will enable you to have autonomy and be part of a growing and profitable company. We’re looking for smart, curious and down to earth paid search experts.

The ideal candidate will assume accountability and ownership of paid search accounts, will keep up with the latest trends of search marketing, and stay ahead of the curve when it comes to best practices. This role will also have the opportunity to manage new channels within digital marketing and test the latest marketing technologies. This individual will report directly to the President of Granular and work in a space that was voted one of the top 10 coolest offices in Milwaukee.

Day-to-day work will include hands-on management of client PPC accounts. Optimizing for the client goals and going above and beyond their expectations is what we strive for. Monthly reporting and ongoing analysis will also be part of the job. We hire data curious and data driven individuals who can not only find a pattern in the data, but can also tell a story with it to the client. On top of that, provide actionable insights and roadmaps to solve any issues that may arise.

Ongoing training and growth is a must in any position with us, however we’re not here to train the basics. Proven expertise is a must for this position. Our team is driven and curious about the digital marketing industry and we are always looking for smarter ways to solve a problem.

If the above description sounds like you, or is interesting to you – please apply.

  • 2+ years of Paid search/SEM marketing experience
  • Expertise in Google Adwords and Bing Ads
  • Experience with Google Analytics
  • Bachelor’s degree or higher (or relevant experience)
  • Familiarity with bid management platforms, such as Marin or Kenshoo (a plus)
  • Experience with Paid Social Ads (a plus)
  • Keyword research and experience estimating campaign size and budget
  • Dashboard creation for paid search campaigns
  • Excellent written and verbal communication skills
  • Excel and reporting mastery for PPC purposes
  • Ability to prioritize and plan for long-term growth in a fast-paced environment
  • Competitive Salary
  • Amazing work environment (Voted Top 10 Places to work in WI for young professionals)
  • Good, local coffee in the office - plus a Starbucks & Public Market card each month
  • Cell Phone subsidy
  • 401k matching after 90 days
  • 3 weeks paid time off + 9 paid holidays (depending on experience, more is offered)
  • Top notch tech gear, laptop, dual monitors, etc
  • Standing/Sitting desk + comfy chair
  • Autonomy and lack of office politics
  • Healthcare and dental
  • More benefits...TBD for the right candidate
  • Voted one of Milwaukees top 10 Coolest Offices
  • Work for one of Google's fastest growing agencies


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