Creative Services Specialist

The Creative Services Specialist will serve as a member of the College's Office of Strategic Communications & Advancement (SCA) team and will report to the Assistant Dean. This colleague has primary responsibility for conceptualizing, designing, and developing a wide range of digital, electronic, and print materials to support the communication, marketing, and advancement endeavors of the College of Letters & Science and its departments, programs, centers, and institutes.

Principal Duties:

60% Digital and Print Creative Design

• Conceptualize, design, and develop a wide range of digital, electronic, and print-based communications and marketing materials including reports, newsletters, presentations (including PowerPoint), brochures, cards, posters, email communications, displays, and other materials, as needed.
• Improve and maintain modern standards and best practices in user interface/user experience design for the College's products.
• Develop and create engaging graphics for use in the College's products.
• Stay up-to-date on current trends involving design for web, mobile, desktop, tablet, and video applications and implement best practices.
• Manage creative aspects of communication projects to support the College's communication, marketing, and advancement needs.
• Manage projects from conception to completion for the College and its units, working with College and University colleagues, alumni, students, and vendors.
• Manage time, materials, and vendor pricing to stay within budget allocation.
• Create and uphold visual quality and strategic brand alignment.
• Ensure compliance and cooperation with University design standards.

15% Website Management

• Manage and implement the development, strategy, brand identity, and day-to-day maintenance of the College's website.
• Provide creative support and resources for the College's departments, programs, centers, and institutes and advise on best practices for delivering more effective website content.

10% Media Support

• Provide photography and video support for the College.
• Maintain and edit image and media files.

10% Analytics

• Develop and employ relevant analysis and metrics to demonstrate the effectiveness of communications and to drive measurable outcomes.
• Analyze and refine processes in order to achieve continuous improvement.

5% Other Related Work

• Perform other duties and responsibilities as may be assigned by the Assistant Dean of Strategic Communications & Advancement.

• A bachelor's degree is preferred in graphic design, communications, marketing, advertising, or a related field.  
• A minimum of three years of professional experience in a multi-project, digital and print graphic design environment is required. A minimum of five years is preferred.

Preferred Requirements:

• Experience with HTML, CSS, and digital accessibility standards; UI/UX principles and best practices; and content management systems such as WordPress.
• Expertise in Adobe Creative Suite (InDesign, Photoshop, and Illustrator) and MS Office.
• Ability to create engaging graphics and templates for digital, electronic, print, and social media communications.
• Photography and video production skills preferred.
• Excellent interpersonal and written and verbal communication skills.
• Ability to handle multiple priorities, meet tight deadlines, take initiative, work independently, and self-start.
• Ability to navigate a complex academic community, including the ability to build bridges and strong collaborative relationships with a range of internal and external stakeholders to achieve objectives.
• Ability to develop strategy, messaging, and positioning.
• Ability to compile and evaluate analytics.
• Ability to communicate design concepts to others who do not have formal design training.
• Excellent ability to work as a positive, inspired, collaborative team member with colleagues in the University, College, and in the College's units.
• Exceptional attention to detail.
• Knowledge of the purpose and mission of the College of Letters & Science.
• Commitment to supporting diversity, equity, and inclusion.
• Ability to work a flexible schedule to complete time-sensitive projects and to attend occasional evening and/or weekend events, as needed.