Digital Strategy Manager

Credit Union National Association, Inc.

Credit Union Nationa Associaiton, Inc. (CUNA) is the premier trade association for credit unions.

http://www.cuna.org


Position Details

Digital Strategy Manager
Job
Full-time
7/12/2018
Southwest Wisconsin
Madison, WI

Credit Union National Association is excited to announce an opening for a Digital Strategy Manager. A successful candidate will be strategic-minded, have obtained a minimum of a bachelor’s degree, experience working with UI/UX Design & web development, management experience and 5+ years of experience leading digital projects.

  • Works with the director to develop an enterprise-wide digital strategy and leads its implementation and management, including website, email marketing, SEO/SEM, analytics, applications, product delivery and videos all while maintaining the brand integrity of CUNA
  • Evaluates the competitive landscape and emerging industry trends
  • Defines and evolves the methodology and tools for digital channels
  • Contributes to the development, implementation and ongoing management of content strategy and governance for all digital channels
  • Oversees projects involving search engine optimization, quality assurance testing and user interface/user experience
  • Leads digital project teams
  • Works with team on knowledge acquisition and professional development

Bachelor’s degree required, advanced degree preferred 

5+ years of experience leading digital projects and/or digital component of cross-enterprise projects, including experience with:

  • Management of website initiatives and enhancements
  • Management of data initiatives and enhancements
  • Development of content strategy and governance model
  • Metrics development to show ROI
  • Management of external relationships
  • Management of budgets
  • Management of team and individuals

Strong, professional team player who can communicate, collaborate, and influence effectively with stakeholders at all levels of the organization, strong executive-level presence and deep subject matter expertise

A wide degree of creativity and latitude is expected

Experience in effectively choosing, deploying and using digital software/online applications

Solid understanding of IT development specifically the integration and translation between front-end design to back-end code and development

Depth of experience with user interface/user experience (UI/UX) including but not limited to user acceptance testing models, quality assurance testing platforms, and technology standards and best practices

Experience working with vendors and consulting firms (e.g. UI/UX design, web development)

Experience building the seamless customer experience with background in customer journeys and buyer personas

Strong strategic planning and leadership skills

Excellent project delivery/implementation skills and commitment to deadlines, processes, and policies

Energetic, flexible, and highly proactive; a proven team leader who has positively and productively impacted strategic initiatives

Excellent presentation and oral and written communications skills

Comfortable working with colleagues in a variety geographic location

Generous benefit package including health, dental and vision insurances as well as group term life an dlong term disability.  401 (k).  On-site health club, cafeteria and credit union.  Underground parking. 



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