Director of Marketing

Rare opportunity to build a marketing effort from the ground up! The UW-Madison College of Engineering is looking for a creative marketing professional who thrives on data-driven decisions, developing innovative marketing strategy, and implementing tactics to achieve clear results. This position offers an exciting opportunity to collaborate with world-leading researchers, department chairs, college administration and other groups to leverage the college’s brand and shape and execute an integrated marketing strategy.

Under the general supervision of the Associate Dean for Advancement, the Director is responsible for planning, directing, managing and supervising the marketing activities of the College of Engineering. This includes developing, overseeing and implementing comprehensive and strategic integrated marketing plans in addition to supervising staff.

Undergraduate degree in Marketing, Mass Communications, or Journalism or related field. Minimum of 7 years required, 10 years preferred, of successful experience in marketing, strategic planning, project management, branding, public relations, and personnel management.

Well qualified applicants will have: strong leadership skills, strong experience with data-driven decision making, strong problem solving, excellent written and oral communication skills, highly self-motivated and directed, keen attention to detail, and exceptional customer service (end user) orientation.

Minimum salary is $72,000, depending on candidate’s qualifications and experience, plus excellent benefits.