Field Social Media Specialist


Baird is an employee owned, international wealth management, capital markets, private equity and asset management firm with more than 100 offices in the United States, Europe and Asia. Established in 1919, Baird has over $200 billion in client assets and more than 3,400 associates serving the needs of individual, corporate, institutional and municipal clients.

Baird has built an environment of trust, respect and teamwork, where associates are our greatest asset. As stated in our Associate Promise, we are passionate about how we achieve great outcomes together for our clients, communities and each other. Committed to being a great place to work, Baird ranked No. 12 on the Fortune magazine 100 Best Companies to Work For in 2018, our fifteenth consecutive year on the list. Baird has also received a perfect score on the Human Rights Campaign Foundation’s 2018 Corporate Equality Index.

Position Details

Field Social Media Specialist
Southeast Wisconsin
Milwaukee, WI

The Field Social Media Specialist is a key member of the Social Media Team. This role is responsible for providing training, support and resources to associates across the firm on how they can maximize social media usage for business and drives adoption of company provided tools (Hearsay Systems) to help accomplish this.

  • Establish yourself as the primary inbound support channel for internal associates that have questions on the Hearsay platform and or how to leverage social media for business
  • Partner with IT, Compliance, Legal and Risk Management to ensure Baird social media remains compliant and all departments are working with the common goal of advancing the program throughout the firm.
  • Develops and maintains training materials, how to guides and intranet content focused on leveraging social media for business.
  • Responsible for the coordination of social media content with others on the social media team, and leveraging this content within a field content library, writing social media posts, and creating opt in social media campaigns for financial advisors.
  • Bachelor’s degree in marketing, communications, business technology, journalism or related discipline.
  • Minimum 3 years of experience working in a client services or customer relations role.
  • Experience managing social media campaigns or programs at an enterprise level; this includes managing Facebook business pages, Twitter streams, LinkedIn accounts, YouTube channels, business blogs, etc.
  • Ability to work in a fast-paced, performance-driven environment that requires constant change and adaptability.
  • Strong cross-team and customer communication and relationship management skills.

We offer a competitive compensation package that includes benefits as well as an annual bonus.

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