SCOPE OF POSITION:
The graphic designer is primary responsible for creating design-based marketing assets for various mediums, including web, retail point-of-sale, catalogs, emails, social media, and more.
BASIC FUNCTION:
The Graphic Designer will function as the lead design asset and catalog designer for the marketing team. The Graphic Designer at Cascio Interstate Music will play an integral role within the creative marketing team. This role will serve as the lead graphic designer for all design-based projects, including retail point-of-sale, web, educators, emails, social media, and catalogs. The role is expected to handle multiple projects at once with the ability to design various forms of printed and digital materials including catalogs, mailers, retail signage, and more.
ESSENTIAL FUNCTIONS:
Produce print/digital advertisements, brochures, in-store posters, catalog covers, package design, logos and other projects as needed. Integration with web design, critical for consistency. Design digital assets such as social media graphics, infographics, emails, and more. Assist with editing existing/creating new product catalog layouts. Gather, adjust, and edit product images as needed for high quality marketing assets. Conform to company image/standards as well as ad/page templates and stylesheets. Work with retail staff to maintain updated promotional materials on the sales floor. Support the web design when needed. All other tasks as assigned.