Manager, Digital Strategy

MSP-C

We are headquartered in the North - yet reach far beyond. Minneapolis is considered one of the creative class centers of the nation - a hotbed of media, advertising, art, theater, music and philanthropy. And MSP-C is a part of that tapestry.

We are content. From multi-purpose photo shoots to multi-channel social posts. Ten-second videos to 250-page magazines. Content planning to content measurement. High-tech webinars to runway fashion shows. Lifestyle gurus to healthcare geeks. We are diverse and dynamic, just like today's consumers. And we help you capture their attention.

We are storytellers. We find your brand's story and bring it to life in the right way through the right channels to reach the right audience. We dive deep to analyze, synthesize and sift through data to re-tune our content and delivery to ensure our clients get exactly what they want.

https://msp-c.com

Position Details

Manager, Digital Strategy
Job
Full-time
5/10/2018
Twin Cities Metro
Minneapolis, MN

MSP-C is seeking a savvy, passionate, entrepreneurial-minded individual to join our expanding digital strategy group.

Equal parts ideator and practitioner, this position will collaborate with creative teams in the development of breakthrough cross-channel content experiences. You will be active in helping define creative vision for MSP-C’s clients and be comfortable proposing and developing new content marketing concepts and formats. You’ll be a guiding digital voice on the strategy team, assisting the creative teams on content projects from ideation to wrap reports. Qualified candidates will have 5-8 years of experience in developing digital creative experiences at an agency, consultancy, or other relevant field.

Primary Responsibilities:

  • Working with clients on strategy and execution of multiple concurrent short- and long-term digital content projects.
  • Creating, refining and articulating innovative ideas into digital content experiences that exceed client expectations.
  • Identifying how audience data, distribution approaches, and performance insights influence the creation and outcomes of creative campaigns.
  • Skillfully incorporating search and social data and measurement approaches to content marketing projects.
  • Delivering unique solutions and strategic roadmaps to new and existing clients.
  • Capable of handling many different types of digital projects — and knowing which formats and tools are best for different purposes.
  • Understanding a varied digital toolbox and evaluating marketing technology tools

Requirements:

  • You have an established background in creating, implementing and measuring digital experiences and have led at least one major digital content-driven project (such as a website redesign or an app launch) from start to finish.
  • Front-end development work is a distinct bonus.
  • You are at ease pitching and executing new ideas — and you understand how they come to fruition across search, social, and email.
  • You are on top of the latest trends in the content marketing universe and are always looking to try something new.
  • You thrive on collaboration with clients and internal teams, ask the right questions, and understand how the small details affect the big picture.
  • You know your way around a pitch deck, a creative brief, a planning spreadsheet, and an analytics setup.
  • You are comfortable telling exceptional stories to pretty much anyone, and you are fluent in marketing and business speak.
  • You know that words are just the beginning of content experiences.

Benefits and Compensation:

We recognize that employees are our greatest assets and we provide them with a competitive compensation package which includes a wide range of attractive benefits including medical, dental, disability, life insurance, 401(k), paid time off and holidays as well as additional optional benefits.


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