Position Qualifications:
Education: Bachelor's degree in journalism, advertising, marketing or mass communications preferred.
Experience: 3-5 years of experience in writing-intensive roles in in a fast-paced, deadline-driven environment related to marketing or advertising. Strong skills in copyediting, proofreading and writing required. Knowledge of health care industry is beneficial, and a willingness to and aptitude for learning more is vital. Experience in SharePoint, Aptify, SharpSpring, Salesforce or other customer-management system is also helpful.
Excellent project management skills sound understanding of the principles of marketing, strong understanding of new technologies and how they can be applied to marketing strategies. The right candidate will also have excellent copywriting and editing skills. He or she should be creative and innovative, be deadline driven with a good attention to detail. Ability to write reports and business correspondence, and respond to member requests or internal managers and other stakeholders is required.
Requirements:
- Outstanding writing, editing and proofreading skills
- Strong project management skills working with multiple groups to gain buy-in and approvals
- Experience budgeting and creating marketing and communications plans
- Flexible and adaptive to changing priorities
- Strong time-management skills
- SEO copywriting experience
- Experience with email campaign coordination and execution using marketing automation or email marketing tools.
- Digital marketing analysis
- Working knowledge of the marketing communication process – research, planning, promotion and evaluation
- Budget preparation experience
- Proficient w/Microsoft Office (Word, Excel, Powerpoint, Outlook)
- Working knowledge of content management systems (CMS) and mid-level HTML, social media.
- Familiarity with AP Stylebook and/or Chicago Manual of Style are also required.
- Ability to build and maintain productive relationships with peers and cross-functional teams
- Ability to organize and prioritize workload to meet deadlines