Gain in-house marketing experience in manufacturing (largest sector in Wisconsin), yet nestled in a vibrant niche market. Work alongside a team of untraditional creatives, from intraprenuers to engineers. Own projects from start to finish in writing, videography, and program development. See your work published, adding direct value to a brand’s identity.
We have a lot of stories to tell. We are an engineering company that designs and manufactures equipment for the foam and mattress industry. We’re knee-deep in one of the most disruptive and transformed industries as of late. The development of our roll cage equipment has allowed the mattress industry to explode into ecommerce markets. We’re one of a handful of OEMs doing this work and it’s changing the way foam is manufactured, handled, shipped and delivered to the hands of consumers.
Day in the Life of a Marketing Intern
Ok, I have to disclose the person behind this – I’m Courtney. I’m the one behind the scenes here of all-things marketing at C3. I work nestled among the Sales team, Support team, and IT team. I wear a lot of hats, and frankly, I need help!
My colleague Mark and I have built our brand to reach across a variety of platforms with great messaging. We’ve transformed what it means to be marketing for a manufacturing company, and we’re proud of the identity we’ve built for C3. Because we’re both high energy with a lot of ideas, we can’t possibly ship them all. We need someone to come in and help us continue to execute on projects while we work on growing our audience engagement.
As a Marketing Intern, you’ll work direct with me, Courtney, in the execution of projects such as:
- Writing content like blogs and email campaigns
- Social media management
- Video production
- Intern recruitment campaign
Ideally, you’ll start in January 2019 part time while still in school. You’ll also help with things like file organization and storage among departments and platforms, data entry into our ERP and CRM systems, and manage files in our C3 Community and Locker Rooms that go to our clients. It’ll be a great mix of helping our team stay organized and on track, while also having your own projects to work on from start to finish.
You’re going to learn two software systems, a slew of graphic design and writing best practices, how to manage and measure digital marketing efforts, and a myriad more from the brains you’ll work with here at C3.
Our Marketing Intern is an expert at:
- Working independently to execute on a strategy
- Share their ideas through storytelling
- Writing, they are likely published somewhere or doing well in English classes (we’ll test this!)
- A social media platform (Facebook, Instagram, LinkedIn, or Twitter), and have managed a page or group before
- Analytics and measurement best practices, they probably took a digital marketing class or two in school
- The years of experience and the field of study you’re pursuing can vary.
We’re more concerned with what you’ve created and the skills you learned along the way. Curiosity and a strong interest in learning is important, as well as your ability to write. If you are a good writer, this is your position!
Our department has a lot to tackle next year; we set our bar high. You’ll work as part of the greater team on things like trade show booth development, website upgrades, ERP implementation, magazine publications, and more.