Marketing Manager

C2 Client Seeks FT Perm Marketing Manager.

C2's client is a hot software firm who are quickly evolving both their brand and culture. They move rapidly, purposely, decisively and are grounded in strategy while pushing for innovation. Strong marketing leadership and a solid team of writers and implementers demands a team leader who can flex from strategy to hands-on implementation and enjoys editing, mentoring, coaching, writing, pushing and winning. 

Start date: As soon as they find YOU!

Duration: Full-Time, Permanent

Location: Milwaukee - West Side 

Job Description:

The Marketing Manager is part of Marketing and Business Development team. Ideal candidate has ad agency background and can distill strategy into execution like an experienced project manager while implementing with compellling digital marketing/writing savvy. Independent, confident and innovative, the right candidate will succeed in this role by listening carefully, applying best practices for digital campaigns, etc. while being willing to push boundaries and break rules when it makes sense for the brand. An excellent fit will turn a discerning eye to copy and edit with zeal, will push, mentor and coach the team to reflect the brand promises in every opportunity, will challenge themselves and the team to grow top line sales, create efficiencies to grow bottom line profits and win whenever possible.

Responsibilities:

• Manage a team of content and digital marketers responsible for executing integrated marketing strategies
• Create and implement integrated social, digital, content and email campaigns
• Deliver on multiple deadlines, prioritize effectively and must be comfortable in a fast-paced environment
• Integrate with and communicate across marketing, product management, leadership, delivery, sales and account teams
• Edit copy for various external and internal communications to brand standards
• Manage external PR resources and media relations 
• Analyze campaign data regularly – via rank tracking tools, Google Analytics, and other suitable tools
• Identify trends and opportunities as well as keeping abreast of the industry and constantly look for new opportunities as well as best practices

Qualifications:

• Experience with SEM, social media, and marketing automation
• Strong writing and editorial skills
• A minimum of 2 years experience managing a team
• Analytical mindset with a focus on lead generation and ROI
• Passionate about and keeping up to date with digital trends
• Hubspot experience
• BS or BA in related field
• High S and C in the DISC... don't worry, we'll assess that if you don't already know

Process: 

• Screening via C2
• Phone interview
• Two or three on-site, in-person chances for you to vet the team and see if you're a fit while selling yourself, your accomplishments, character and passion for the work

Compensation: $50-$70k annual base salary subject to experience, plus 10% annual bonus eligibility

Benefits: 401(k) plan, Medical, Vision, Dental and Life Insurance coverage. Paid holidays and three weeks paid vacation.