Owners and Operators of the Wisconsin Center, UW-Milwaukee Panther Arena and The Miller High Life Theatre.
The Wisconsin Center District (WCD) is a government body created under Wisconsin State Statute in 1994 to fund, build and operate the Midwest Express Center (now Wisconsin Center) in downtown Milwaukee, and continue operating the existing venues now called the UW-Milwaukee Panther Arena and Miller High Life Theatre. In 2015, under a new State Statute, the Wisconsin Center District was authorized to issue bonds for a new basketball arena for the Milwaukee Bucks, and will oversee that facility, the demolition of the BMO Harris Bank Bradley Center and, in the future, the operations of the Marcus Center for Performing Arts. Not a unit of state, county or city government, WCD is instead a semi-autonomous municipality called a “district,” meaning its leaders are appointed by elected officials, and it can issue bonds and collect taxes within strict limits established by statute.
Mission Statement:
The mission of the Wisconsin Center District: to maintain, and continuously build, our professional reputation in the convention, entertainment and sporting events industry on all levels, both locally and nationally; to present first class facilities in the twenty-first century; to provide the most effective use of space for our clients by utilizing the collective talents of all Wisconsin Center District employees; and to create and sustain jobs, income, and prosperity in the Greater Milwaukee community.
REPORTS TO: Director of Marketing
POSITION SUMMARY:
In coordination with the Director of Marketing, strategize and implement marketing plans for individual events across the Miller High Life Theatre, UW Milwaukee Panther Arena, and Wisconsin Center. This includes preparing and executing marketing plans, building strong relationships with advertising vendors, coordinating event logistics, and guiding earned media on a per-event basis.