Promotions & Event Manager

Salem Media Group

About Us:

Salem Media Group is America’s leading radio broadcaster, Internet content provider, and magazine and book publisher targeting audiences interested in Christian and family-themed content and conservative values. In addition to its radio properties, Salem owns Salem Radio Network, which syndicates talk, news and music programming to approximately 2700 affiliates; Salem Radio Representatives, a national radio advertising sales force; Salem Web Network, a leading Internet provider of Christian content and online streaming; and Salem Publishing, a leading publisher of Christian themed magazines. Salem owns and operates 115 radio stations, with 73 stations in the nation’s top 25 top markets – and 25 in the top 10. Each of our radio properties has a full portfolio of broadcast and digital marketing opportunities.

http://salemmedia.com


Position Details

Promotions & Event Manager
Job
Full-time
5/22/2018
Twin Cities Metro
Eagan, MN

Salem Media Group in the Twin Cities is looking for a dynamic and creative Promotions and Event Manager that will make a full contribution to the success of the Marketing/Promotion, Programming, and Sales departments by being an effective team member, assist in the execution of station promotions and events from inception to completion; assist and coordinate different outside marketing plans, and assist with our client’s social media initiatives. We are looking for someone who can create a “buzz” and help deliver the Salem mission throughout the Twin Cities.

Responsibilities:

Oversee all promotions and marketing efforts for AM 1280 The Patriot, AM 980 The Mission, Business 1440, Wellness Radio 1570, and digital only theFishTwinCities.com. This includes on-air, on-line, and on-location promotions, and it also includes all aspects of marketing the brands, in all forms, on all platforms.

Generate specific promotional strategies to grow the brands. This requires coordinating with personnel in the department to plan and execute these strategies and to measure their success.

Work with the Operations Manager and Multimedia Sales Manager to identify and develop revenue-generating promotional opportunities.

Plan and execute all aspects of station events for all four stations, including:

  • Prepare promotional strategy outlining timelines and deadlines for marketing elements, registration, etc.
  • Oversee registration process, send updates to team, track pacing
  • Prepare event timeline, sponsor timeline, and program clock
  • Schedule staff and ensure all day-of responsibilities are covered
  • Create sales recap

Pursue new opportunities to grow the stations’ presence in cross-platform arenas, specifically, mobile, web, and social media with the Digital Audience Specialist.

Assist the clusters efforts with social media on Facebook, Twitter, and Instagram.

Run weekly promotions and marketing meetings for the radio station cluster.

Create and edit cluster newsletters and press releases when needed.

Coordinate relationships with national ministries and oversee execution of national promotional campaigns with local promotions staff.

Qualifications:

  • A minimum of two-years of promotions/event marketing experience. 
  • The flexibility to work nights and/or weekends is crucial 
  • Understanding of radio promotional and programming strategy and online and social media marketing. 
  • Excellent interpersonal skills. 
  • Innovative and strategic thinker. 
  • Organized individual with the ability to multi-task in a fast paced work environment 
  • Strong computer skills required including writing, web development, and photo editing and presentation design.

Salem Media Group offers a competitive salary and a comprehensive benefit package.



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