We are one part PR agency, one part social and content shop and a full-on creative and strategic partner to our clients. Our world revolves around earned media coverage and conversation. Big ideas are our most valuable currency but we earn our keep with workmanlike execution on programs big and small for every size of client, from scrappy start-ups to some of the world’s most trusted and storied brands.
We are wired differently than most agencies. We empower young people to do more than they thought they were capable of. We challenge our clients to stretch beyond their comfort zone. We work our asses off but know the importance of a work/life balance that keeps us fresh and inspired.
Most of our clients are in the enthusiast space. Outdoor recreation brands in the hunting, fishing and watersports categories, motorsports and foodie brands are some of our mainstays. And our people tend to be doers, not just spectators. We fish. We hunt. We ride. We cook. Our clients appreciate that. A lot.
We have a great team of PR professionals and we need to add to it. This role will support several key accounts in an intermediate role with room for advancement. We need someone who understands what it takes to generate earned media coverage and earned chatter through traditional media outlets, influencers and social channels to help drive business outcomes for clients. Someone who has a passion for digging deep to find great stories and tell them in places that matter. Someone who is ready to collaborate, create, pitch and write.
Our client base is largely made up of enthusiast or lifestyle brands that connect with people on an emotional level. Many of them are in the outdoors industry. As such, most of our work requires us to really care about the categories in which we participate. This specific role will support several brands in the hunting and fishing space, so if you love the outdoors, and better yet have experience working in the space, this could be your dream job.