Web & Digital Media Manager - Information Officer 2

Hennepin Technical College

Founded in 1972, Hennepin Technical College is the largest technical college in Minnesota. With campuses in Brooklyn Park and Eden Prairie, Hennepin Technical College has a diverse student population of more than 9,500 and offers degree and non-degree coursework in over 45 programs. Achieving a 99% job placement rate within its network of industry partners, Hennepin Technical College prepares students for in-demand and high-paying employment opportunities Hennepin Technical College is a member of Minnesota State, which includes 30 community and technical colleges and seven state universities serving approximately 400,000 students. It is the fourth-largest system of two-year colleges and four-year universities in the United States.


Position Details

Web & Digital Media Manager - Information Officer 2
Twin Cities Metro
Brooklyn Park, MN

The Web & Digital Media Manager coordinates, manages and executes the strategic direction of the College website. This position will have an understanding and demonstrate expertise in Web content, usability, architecture, development and design. This position develops and manages digital media strategies to reach the College’s various constituents such as current students, prospective students, donors, or the business community. This position will collaborate across the College to execute web and digital media initiatives that support college-wide strategic directions. This position will advise and provide guidance in utilizing the web and digital media in relation to the development of a holistic communications and technology plan.

The Web & Digital Media Manager is also responsible for management of the College’s intranet homepage, managing user and training staff related to web and employee portal usage. This position handles the integration of the requirements of technology and web and digital media programming as well as the reporting of website and digital media analytics.

Specific duties include:

  • Lead and support the development of the strategic direction and execution of the College website. 
  • Manage the day-to-day operations of HTC’s main college social media and digital media accounts to engage audiences while effectively communicating HTC’s brand, programs, and initiatives. 
  • Provide training and technical assistance to users as well as monitor and conduct research to inform College website design, user experience, trends, mobile applications and general integration between IT and communications.

NOTE: Must be available to work occasional evenings and weekends and able to travel between campuses as well as other local and regional venues.

NOTE: To be qualified for this position, you must meet all of the following Minimum Qualifications. Ensure that your resume contains descriptions of your work experiences sufficient for comparison against the requirements stated below.

Minimum Qualifications:

  • Bachelor’s Degree in Digital Media, Web Design, Interaction Design or related field, with a minimum of two years’ experience in digital media and website management, content development and user experience OR Associate’s Degree in related field with a minimum of five years’ experience in digital media and website management, content development and user experience; 
  • Proficient with implementing and managing digital media campaigns; 
  • Proficiency in web design concepts and UX design; 
  • Project management experience; 
  • Proficiency in computer programs such as Adobe Creative Suite and Microsoft Office; 
  • Proficiency in web analytics tools and web based coding such as HTML, Java Script, CSS or equivalent; 
  • Experience and knowledge in Search Engine Optimization best practices; 
  • Strong written and oral communication skills, consulting skills, ability to develop effective, collaborative relationships, particularly with faculty, staff and students; 
  • Ability to manage time, operate efficiently, meet deadlines for all types of production, maintain multiple projects simultaneously, and deal with frequent interruptions; 
  • Strong customer service orientation; 
  • Demonstrated ability to work well in a multi-ethnic and multi-cultural environment; and 
  • Experience writing content for web and digital purposes.

Preferred Qualifications:

  • Master’s Degree in Digital Media, Web Design, Interaction Design or related field, with a minimum of two years’ experience in digital media and website management, content development and user experience; 
  • Proficiency with content management systems such as Drupal, WordPress, SiteCore, etc; 
  • Experience working in a SharePoint environment; and 
  • Ability to develop and conduct training, focus groups and feedback gathering sessions.

Why Work For Us?

GREAT BENEFITS PACKAGE! The State of Minnesota offers a comprehensive benefits package including low cost medical and dental insurance, employer paid life insurance, short and long term disability, pre-tax flexible spending accounts, retirement plan, tax-deferred compensation, generous vacation and sick leave, and 11 paid holidays each year.

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